Tyla’s Pink Brows Were One Of Coachella 2025’s Boldest Beauty Looks
Over the last few months, the bleached brows trend that first popped up back in the ‘90s has made its way back into mainstream culture and beauty. As is the…
Cherry Blossom Blush is Summer’s Prettiest Makeup Trend
If this era could be defined by a single makeup product, it might be blush. Not only is it super flattering, but there are now more options than ever before.…
Emma Chamberlain Reveals the ‘Underrated’ Eye-Shadow Trick for Her Signature Makeup Look
Things have gotten a little spooky since Emma Chamberlain last shared her Beauty Secrets with Vogue. Now 23 years old, the Met Gala special-correspondent extraordinaire has found that she likes…
Lip Butter Balms Are a Gen Z Favorite
She may not have been the first to do it, but Hailey Bieber’s foray into the world of makeup has had a strong and lasting impact. Her celebrated lip butter…
Vincent Oquendo’s New YouTube Series Is ‘Hot Ones’ For Beauty
When Vincent Oquendo took stock of his favorite YouTube series, he noticed a glaring gap in the market. The celebrity makeup artist — who counts A-listers like Nicole Richie, Jenna…
The Butter Skin Trend Is Your Answer To A Smooth, Radiant Complexion
Have you ever looked at a stick of butter and thought to yourself, “I wish my skin looked like that”? If it’s never crossed your mind, it definitely will now…
How Will China’s Trade War With the U.S. Impact TikTok’s Future?
Beauty has blossomed on TikTok Shop, but a tug of war between the world’s two biggest superpowers means its future is uncertain. If mounting pressure to sell to a non-Chinese…
ColourPop Debuts ‘Tangled’ Makeup Collection With Disney
Disney‘s 2010 animated film “Tangled” serves as the inspiration behind ColourPop’s new collection, featuring beauty essentials with a whimsical twist. Unveiled on Monday, the collection features an aesthetic design of…
April 2025’s Best New Beauty Products Will Make You Glow All Over
The start of a new season often comes with an inexplicable, unavoidable urge to completely overhaul your look, from swapping out your wardrobe to booking an appointment for a fresh…
These Celebrity Monochromatic Makeup Looks Prove The Trend Is So Versatile
The matchy-matchy look — think coordinating your nail to your dress or wearing accessories in the same shade as your ensemble — can be pretty polarizing. To some, it’s classic.…