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Ahead, a look at the Prime Day deals Vogue editors are actually shopping.
The Wardrobe Essentials
“I don’t wear jeans often but when I do go for fits that are loose and relaxed. These are a bit (ahem, far) too long for me but I’m into how laidback it looks with flip-flops—it has the same devil-may-care energy as this old Getty image of Matthew McConaughey in a sarong, printed T-shirt, and flip-flops—iconic. Plus, there’s no better time to replenish some skin-care necessities. Nécessaire’s Hinoki body wash is intoxicating, and their fragrance-free lotion, perfect in its simplicity and efficacy.” —Talia Abbas, associate shopping director
The Maternity Musts
“This Prime Day looks a little different for me. While I usually wait to buy a TV or some new pots and pans, this time I’m making sure I have all the right new baby gear for our adventure ahead. That includes comfortable shoes for morning strolls at home, monitors, and a whole new set of skin-care essentials.” —Cortne Bonilla, senior shopping writer
The Accessories Edit
“At any given moment, my work bag has up to three pouches in it for the sake of organization. I may just add a fourth: Bembien’s woven leather case is perfect for keeping my credit card and work I.D. neatly corralled and easy to find. And I probably don’t need yet another pair of chunky silver earrings—but these Éliou ones are currently on rare sale, so I’m making an allowance. ” —Elly Leavitt, lifestyle commerce editor
The Beach Staples
“I’m going on vacation soon and I’m hoping that my favorite Vacation sunscreen also goes on sale before I leave. I feel the orange tint makes me look so much tanner while still protecting my skin! Also, if you know me, I want a Kindle e-reader so badly—my last one was stolen, but I do not want to spend the money to get a new one. I am hoping that there is a mega deal so I can score another one and stop carrying around heavy new books on my commute—plus it’s great for binge reading literary fiction while beachside (any recs for a good love story on Kindle Books?).” —Irene Kim, production and editorial associate
The Skincare Upgrades
“In the pursuit of clearing my skin I started cleaning my makeup brushes regularly and switching out my makeup sponge more frequently (this cost-effective set was the solution). Plus, I couldn’t resist this silk pillowcase and sleep mask bundle—it smooths my waves keeping them frizz-free while I sleep, and keeps me fast asleep while my apartment gets insanely bright during the summer.” —Fred Sahai, associate commerce producer
The Viral K-Beauty Find
“Sheet masks have made a noticeable difference on my dry 30-something skin—it’s bouncier, prettier, and more babydoll like since I’ve started using these. But I don’t want to live my life in a place of sheet mask budget, I want to live in sheet mask abundance. So, I need to stock up so I can do them whenever I need to.”—Margaux Anbouba, senior beauty and wellness editor
Biodance
Bio-Collagen Real Deep Mask
The General Re-Stock
“Prime week is when I hunt for my usual product suspects or tick off some wish list items—so if it seems random, that’s because we’re covering every category. I’m looking at everything from restocks in my makeup bag to skincare and fragrance empties, wellness supplements, and gadgets—think home, wearables, and even handheld laser hair removal devices. (If you’re curious about how Ulike’s IPL tech works, I tested it out recently; here’s my full review detailing how I used it, how often, and why it’s actually worth your money.”—Conçetta Ciarlo, beauty commerce writer
The Pharmacy Favorite
“When my partner bought a pair of tortoise shell RayBan Wayfarers, I instantly fell in love with their classic look and how well they fit my face shape. I have a thing for black square-shaped shades, and now the black version has found a spot on my wish list. Boutique drug stores in New York City are quite pricey, so I like to stock up on my European pharmacy favorites while they’re on sale. Klorane’s dry shampoo is a beauty cabinet essential I bring back from my travels, and now I won’t need to check a bag for my next trip.” —Madeline Fass, associate fashion director
The Coffee Habit Reboot
“Last year, I got a small Nespresso machine during Prime Day and it completely changed my mornings at the office!” —Katie Henwood, associate director, audience development
Nespresso
VertuoPlus Deluxe Coffee and Espresso Machine
The Beauty Editor Checklist
“Whenever the Dyson Airwrap is on sale, my ears perk up—the i.d. has enhanced technology which improves the devices styling and drying prowess. I’m adding it to cart with Color Wow’s bond-building leave-in mist that my hairstylist recently raved about during my last appointment. While I’m at it, I’m going to restock on my favorite drugstore mascara (thank you Maybelline!) and finally buy that wet-dry Bissell vacuum I’ve been eyeing for virtually ever.” —Kiana Murden, senior beauty shopping writer
The Seaside Staples
“Whether it’s the ocean or the lake, I’m hoping to spend as much time as possible by the water this summer. I’m planning to stock up on all of the classic summertime essentials, from sandals and sunscreen, to raffia bags and beach towels.” —Alexandra Ditch, associate commerce producer
The Wish List Finds
“Investing in classics during sale season is my number 1 shopping rule, and each of these items I know will still live in my wardrobe for years to come. A pair of staple black sandals are where I turn first. Meanwhile, I am always searching for the perfect black dress; the search will never be over, and at this point I own around six different ones. This Marina Moscone is calling me for my upcoming vacation.” —Libby Jane Page, executive shopping director
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