Beauty Creations: A Los Angeles-Based Cosmetics Brand With Accessible Pricing


Photo: Courtesy of Beauty Creations

Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form.

Beauty Creations
Headquarters: Los Angeles, CA
E-commerce: beautycreationscosmetics.com
Social Media: Instagram / TikTok

What: A beauty brand offering makeup, skin-care, body-care and hair-care products at an affordable price point.

Price Range: $3-$100

Founder: Esmeralda Hernandez

Origin Story: In 2016, Esmeralda Hernandez launched Beauty Creations with the goal of making quality beauty accessible. Hernandez immigrated to the U.S. from Mexico when she was 9 years old, and she began developing a strong entrepreneurial spirit from a young age. The combination of her passion for cosmetics and the lack of Latin representation in the beauty industry fueled her entrepreneurial spirit to launch Beauty Creations. Hernandez aimed to create high-quality, culturally relevant beauty products at prices real people can afford.

Photo: Courtesy of Beauty Creations

Photo: Courtesy of Beauty Creations

Photo: Courtesy of Beauty Creations

Stockists: Aerie, Hot Topic, Urban Outfitters

Hero Products: All About You pH Lip Oil ($6), Flawless Stay Poreless Primer ($8), Flawless Stay Setting Spray ($8), Nude X Lip Liner ($5), Riding Solo Single Shadow ($5)

PR Representation: Six One Agency

How to get in contact: contactus@beautycreationscosmetics.com

Want your brand featured? Hit the link below.

Please note: Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.

Fashionista’s audience includes 1 million site visitors, 110,000 newsletter subscribers and 4.74 million social media followers. Want to know how to reach them? Learn more.





#Beauty #Creations #Los #AngelesBased #Cosmetics #Brand #Accessible #Pricing

Related Posts

Brigitte Macron Opts for Statement Shoulders for London Banquet

Brigitte Macron continued her tour of the U.K. alongside husband Emmanuel Macron, the president of France, with a banquet in London‘s Guildhall on Wednesday. France’s first lady married subdued elegance…

P&G Bets on Sustainability With New Water-Activated Hair-Care Brand Gemz

After 14 years of research and development, P&G is unveiling its latest venture: a new, water-activated hair-care brand called Gemz. Instead of traditional solid shampoos that function similarly to your…

Leave a Reply

Your email address will not be published. Required fields are marked *