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These are the stories making headlines in fashion on Tuesday.

Jennie covers Homme Girls

Jennie is the cover star for Homme Girls Volume 13. Photographed by Stevie Dance and styled by Stella Greenspan, Jennie wears Chanel shorts on one cover, Chanel jewelry on a second cover and a Chanel tweed coat and necklace on a third cover. (She is an ambassador for the brand.) In the cover story written by Olivia Kan-Sperling, Jennie talks her debut solo album “Ruby,” living in Los Angeles and more. Homme Girls Volume 13 is available to order now for $20 on hommegirls.com. {Homme Girls}

Bridal brands appeal to Trump about tariffs

The bridal industry has appealed to the Trump administration to consider an exemption from the current and proposed tariff increases. An appeal from three bridal manufacturers noted that 90% of formalwear garments are manufactured in Asia, including in China, Vietnam, the Philippines, India and Myanmar, and these supply chains cannot be replicated domestically without “significant disruption and cost increases” that would fall to “American families.” More than 2,300 representatives of the bridal industry signed a petition to Trump asking the administration to protect the industry and to consider an exemption for Harmonized Tariff Schedule code 6204.43.4030, under which women’s apparel is classified. {WWD/paywalled}

Y2K brands want in on the Y2K trend

Brands born in the early 2000s are increasingly embracing “newstalgia,” or a blend of Y2K references with a modern twist. Y2K brands like Milani, Ugg and True Religion see referencing iconic themes from the past as a long-term marketing strategy to appeal to both millennials and Gen Zers. According to marketers, the key to mastering “newstalgia” is balance: Brands can lead with product and design while maintaining a clear brand identity, tapping into its community and leveraging social media. {Business of Fashion/paywalled}

Is high street having an identity crisis?

High street once offered shoppers access to trendy basics, but now consumers are increasingly met with luxury limited-edition collections with soaring price tags. Amid a luxury slowdown, mass brands are racing to court aspirational shoppers who can’t afford £1,000 ($1,278) coats seen at Cos and Mango. The message is clear: These retailers are trying to position themselves closer to the luxury market. High street brands risk alienating their core bases by pricing them out, which presents an opportunity for ultra-fast fashion brands like PrettyLittleThing and Boohoo to position themselves as elevated, yet comparatively affordable, options. {Vogue Business/paywalled}

Is TikTok Shop’s European expansion a game-changer for beauty brands?

TikTok Shop is expanding in Europe, and it could create more growth opportunity for beauty brands. TikTok Shop launched in France, Germany and Italy on March 31, and the shopping platform’s experience in the U.S. and the U.K. serves as a good case study for how it could perform in Europe. In 2024, the platform generated $1 billion in beauty sales in the U.S. For TikTok Shops in both the U.S. and U.K., beauty and personal care is the top-selling product category. TikTok Shop could expand e-commerce, unlock new opportunities and increase discovery for beauty brands in Europe. {WWD/paywalled}

Homepage photo: Maya Dehlin Spach/FilmMagic

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