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Anima Mundi
Headquarters: Brooklyn, NY
E-commerce: animamundiherbals.com
Social Media: Instagram

What: A botanical apothecary that blends ancient healing traditions with modern herbal science. 

Price Range: $14-$1,089

Founders: Adriana Ayales

Origin Story: Anima Mundi was founded in 2014 by Adriana Ayales, a Costa Rican clinical herbalist with a deep-rooted passion for plant medicine and ancestral healing traditions. Growing up immersed in the rich botanical landscape of Central America, she was inspired by the wisdom of indigenous herbalists and healers. After years of studying rainforest medicine, traditional healing systems and clinical herbalism, she launched Anima Mundi as a way to bridge ancient remedies with modern wellness.

Starting as a small apothecary in Brooklyn, the brand quickly gained a loyal following for its high-potency, ethically sourced and biodiverse herbal formulas. Adriana remains committed to “sustainable,” fair-trade partnerships with small farmers and indigenous communities, ensuring that every ingredient is wildcrafted or organically grown. With a mission to preserve ancient herbal traditions and plant-based healing, Anima Mundi has expanded into a globally recognized brand offering adaptogenic elixirs, herbal powders and holistic beauty formulations, all crafted with integrity, purity and deep reverence for nature.

Stockist: Amazon

Hero Products: Blue Lotus Powder ($28), Rose Powder ($32), Happiness Tonic ($29), Immortelle Face Cream ($35), Root Revival Oil ($42)

PR Representation: Push The Envelope PR

How to get in contact: christie@pushtheenvelopepr.com

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