Swarovksi has promoted Kolja Kiofsky, currently general manager of North America, to chief commercial Officer, effective January 2026.

Kiofsky will succeed Michele Molon, who has decided to leave Swarovski by end of July 2025 to join another company. Kiofsky will relocate from the Swarovski office in New York to the company’s corporate office in Mannedorf, Switzerland.

The chief commercial officer oversees the Swarovski commercial business across all regions, with end-to-end responsibility for the omni-channel strategy and operations. This includes leadership of global sales, commercial architecture, and real estate functions.

Kolja has been instrumental in shaping the commercial evolution of the company, driving consistent, profitable growth in North America and a disciplined execution of the LUXignite strategy designed to consolidate its position in the luxury segment and expand its presence in the fine jewelry market.

During the transition period, Ilse Roeffen, head of emerging markets and businesses, will assume the interim role of chief commercial officer.

Kiofksy will report to Alexis Nasard, the chief executive officer of Swarovski, who said in a statement, “Kolja Kiofsky’s promotion to chief commercial officer marks an exciting new chapter for Swarovski. Kolja’s leadership and strategic vision have been pivotal in driving growth and transformation in North America. At the same time, Swarovski extends its heartfelt gratitude to Michele Molon for his outstanding contributions and dedication to our company and brand. Michele leaves with a strong business and organizational legacy.”

“I’m incredibly honored and excited to step into the role of chief commercial officer after 15 amazing years with Swarovski,” Kiofsky said in his statement. “This company has been a huge part of my professional journey, and I’m proud to have the opportunity to contribute to its legacy of innovation, craftsmanship and excellence. I want to extend my sincere gratitude to Michele Molon who has been not only a brilliant leader but also a true partner and mentor throughout the years. I look forward to building on the strong foundation he laid and driving our commercial strategy into its next phase.”

Founded in 1895 in Austria, Swarovski designs, manufactures and sells fine crystals, Swarovski-created diamonds, and zirconia along with jewelry, accessories, home decor and crystals for the automotive sector.

Swarovski’s crystal business has a global reach in more than 150 countries, with approximately 6,600 points of sale, of which 2,300 are company-owned stores. The company employs 16,600 people. The Swarovski Group includes its optical devices, abrasives and crystal business.