Why Women Feel Misunderstood by Brands: Insights on Buying Power

Women owning their spending power is nothing new — so why are so many brands failing to connect? To better understand the spending power of women today, The Collective, the…

Gen Z Leads Value Spending Trend: Purpose-Driven Shopping Rises

Consumers are putting values first — even at a time of economic struggle. According to data from a new survey of 2,000 U.S. and Canadian consumers from Lightspeed Commerce Inc.,…

Are Shoppers Nearing Their Breaking Point?

Kearney’s latest Consumer Stress Index report predicts that the current market is in a moment of calm before the storm with calculations of consumer sentiment mirroring consumer behavior and spending…

Luxury Shoppers Are Investing in Handbags and Luxury Goods Over Stocks

In a new report, Whatnot, the live shopping marketplace, looks at how shoppers are spending on luxury goods. A Censuswide survey commissioned by Whatnot polled 2,000 luxury goods shoppers in…

Retailers Struggle to Build Consumer Trust

Despite AI technology coming to the rescue with solutions to clean up retail’s counterfeit problem, the fraud economy keeps growing. With many misconceptions about the impact of counterfeits, Entrupy Inc.,…

Anisa Kumar on Tariffs, Trade & Optimizing Post-Purchase Strategies

Anisa Kumar, chief executive officer of Narvar, the post-purchase intelligence platform provider, is looking at the full picture, tackling every step in the consumer journey as retailers strategize on how…

Gen Z and Millennials Redefine Necessities Amid Economic Uncertainty

A cost-of-living crisis is hardly new territory for Millennial and Gen Z Americans as a new cloud of uncertainty hangs over the state of personal finances, but consumer behaviors continue…

Retail’s Future: Resilience & Reinvention

The retail industry finds itself at a critical inflection point as it grapples with a global trade war, inflationary pressures, shifting consumer behaviors, supply chain disruptions and the aftershocks of…