The 2000s Bandage Dress Is Back, Thanks To Gen Z
Iconic is a buzzword thrown around a lot in the industry. I still recall a former fashion editor encouraging me only to use it when things were, well, truly iconic.…
How Do Fragrance Brands Sell Gen Alpha Scents Through Their Screens?
Even before “Sephora kids” — tweens dropping their allowances on high-end beauty products — became a TikTok phenomenon, Evereden was making skin care for Gen Alpha. Kimberley Ho first launched…
Can Skirt Suits Be Hip? One Gen Z Writer Tries It
Late last year, like Moses at Mount Sinai, Lily-Rose Depp delivered the Chanel skirt suit to Gen Z. In recent months, more celebrities under 30 have embraced the officewear staple.…
Sarah Jessica Parker’s Side Part Channels Gen Z’s Viral Hair Trend
Sarah Jessica Parker parted ways with her staple hairstyle on Wednesday night to channel an early 2000s aesthetic that’s highly controversial in the beauty world. The “Sex and the City”…
Myne Beauty Wants to Be ‘the Brand’ for Gen X Skin Care, Makeup Lovers
After spending decades developing products for brands like Aveda, Laura Mercier, Révive Skincare and Perricone MD, beauty veteran Liz Martin is innovating for a brand of her own. Launched in…
Gen Z and Millennials Redefine Necessities Amid Economic Uncertainty
A cost-of-living crisis is hardly new territory for Millennial and Gen Z Americans as a new cloud of uncertainty hangs over the state of personal finances, but consumer behaviors continue…
Hear Me Out: What If Gen Xers Are Actually the Cool Ones?
Culturally, Gen Xers aren’t immune to being cringe; they’re still banging on about that one rave they went to in 1989, even though they’re in their 50s and no one…
SelpH: A Gen Z-Founded Skin-Care Brand For Balancing Your pH
Photo: Courtesy of SelpH Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If…
“She’s So Real For That”: Dissecting Gen Z’s Obsession With Carrie Bradshaw
Maybe it’s the impending arrival of And Just Like That Season 3, or maybe it’s the nostalgic era that we’re living in, but my TikTok For You Page has never…
Lip Butter Balms Are a Gen Z Favorite
She may not have been the first to do it, but Hailey Bieber’s foray into the world of makeup has had a strong and lasting impact. Her celebrated lip butter…
David Beckham Launches Beeup, Honey Fruit Gummies With Shaun Neff
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- June 16, 2025
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How Jamie Lloyd and Rachel Zegler Brought a Brand-New ‘Evita’ to the West End
- June 16, 2025
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