7 Unique Rituals to Celebrate the Autumn Equinox
The autumn equinox marks a pivotal moment in the year, when the hours of daylight and darkness fall into perfect symmetry, offering a moment of cosmic balance. In 2025, it…
I Tried the Creative Rituals of 5 Meticulous Authors. Here’s What I Learned
Every year when January 1 comes around, the needlessness of setting goals is shouted from the rooftops. But I, in a clandestine corner of my apartment, earnestly fill out a…
Tatcha Launches Longevity Serum Inspired by Okinawan Rituals
Having been founded in 2009 and sold to Unilever Prestige a decade later, Tatcha knows something about staying power. The brand, however, is taking on longevity from a different angle…
Serena Williams Is Ritual’s First Women’s Health Advisor
Serena Williams has added yet another role to her ever-expanding resume, as the tennis ace recently joined Ritual as its inaugural Women’s Health Advisor. On August 5, the innovative daily…
Handfasting Ceremony Rituals and Traditions, Explained
Did you know that the common phrase of a couple “tying the knot” at their wedding comes from the ancient Irish handfasting ceremony? This wedding tradition serves as a symbol…